Patricia Soucy's Blog
Staging is a marketing tool, not an exercise in decorating for living comfort. Professional real estate stagers should be a member of your team when you want to sell your home quickly and for top dollar.
Even if you have a go-getter real estate agent and your home is in a great neighborhood, consider staging as a way to enhance value and prompt an acceptable offer in the least amount of time. Your stager will target the "right" buyer, based on price, features and demographics, to achieve results.
Planting a "Buy Idea"
Contrary to the popular notion of staging, it does not involve an effort to "sell," but rather encourages the buyer to envision living in a particular home. Savvy buyers will already have determined that a specific property is within their budget, that it has the right number of bedrooms and bathrooms, and that the location is a desirable option. Staging will reinforce the notion that the "good life" can become reality in that house.
Focusing on "Best" Features
A professional stager will not attempt to highlight every feature of the home. The purpose is to provide a prospective buyer with a memorable impression that distinguishes a particular property from all others. Your stager will discuss with you the best ways to create a lasting impression, but be prepared to remove overly personal accessories for the duration of the home's time on the market.
No home is perfect. Whether it's a matter of perception or personal preference, most houses have at least one space that can seem difficult. A professional stager might disguise a perceived fault, or may suggest a remedy. Common requests include repainting a room, clearing kitchen and bath clutter, or pulling weeds and placing pots full of colorful flowers near the front door to boost curb appeal.
Maximizing Existing Space
Your stager might want to remove or rearrange furniture, or ask you to pack up and store out-of-season clothing, books, sports equipment and toys. Understand that once the home sells, you will have to begin packing anyway, and spacious interiors are a selling tool. Let prospective buyers get a sense of possibilities as they walk through your home!
Assuming that your home is clean, well-maintained and reasonably priced, professional staging is the best way to provoke the emotional reaction that will prompt a prospective buyer to submit an offer. Staged homes typically sell faster and at higher prices than comparable unstaged property. The higher selling price will undoubtedly pay the fee!
A successful home selling journey allows a property seller to quickly and effortlessly generate interest in his or her residence and finalize a house sale. For those who want to enjoy a successful home selling journey, it is vital to prepare as much as possible.
Completing a successful home selling journey may prove to be difficult. If you fail to plan ahead, you may encounter problems that slow down or stop the home selling cycle. Fortunately, there are lots of things that you can do to put yourself in the best position to succeed when you sell your home.
Now, let's take a look at three tips to help you achieve your desired results when you sell your house.
1. Upgrade Your Home's Curb Appeal
Your home may only get a single chance to make a positive first impression on a buyer. However, if you devote time and energy to upgrade your house's curb appeal, you can boost the likelihood that your residence will hit the mark with prospective buyers.
Mow the lawn, trim the hedges and perform other lawn improvement tasks to differentiate your house from the competition. Also, you should repair or replace any damaged home siding.
2. Establish an Aggressive Initial Asking Price for Your Home
How you price your home may dictate your house selling journey. If you establish an aggressive initial asking price for your residence, you may find that buyers are drawn to your house as soon as it becomes available.
Oftentimes, it helps to conduct an appraisal prior to listing a house. A home appraisal enables you to receive a property valuation that may help you determine how to price your house.
You may want to perform a home inspection as well. With an inspection report in hand, you can prioritize home repairs and upgrades and ensure your house stands out to buyers.
3. Work with a Real Estate Agent
If you want expert support as you navigate the home selling journey, you should hire a real estate agent. In fact, a real estate agent goes above and beyond the call of duty to guarantee house sellers can achieve their desired results.
A real estate agent will help you add your home to the local real estate market, share information about your house with buyers and much more. Furthermore, if you receive an offer to purchase your home, a real estate agent will help you analyze this proposal from all angles. And if you decide to accept an offer to purchase your residence, a real estate agent will make it simple for you to finalize your home sale.
In addition, a real estate agent is ready to respond to your house selling concerns and questions. He or she will provide you with comprehensive guidance throughout the home selling journey, and by doing so, help you enjoy a successful house selling experience.
Ready to list your home? Use the aforementioned tips, and you can streamline the house selling journey.
A home showing may play a key role in your ability to sell your house. If a showing is successful, a buyer may submit an offer in the hours or days that follow. On the other hand, if a home fails to impress during a showing, a buyer likely will continue to search for the perfect residence.
It can be easy to ensure that a home showing is successful. Now, let's take a look at three steps that home sellers can follow to increase the likelihood of a successful showing.
1. Clean Your Home
A neat, tidy home is likely to make a positive first impression on potential buyers. Therefore, you should allocate the necessary time and resources to clean your home from top to bottom prior to a showing.
Mow the front lawn, trim the hedges and perform assorted home exterior maintenance. That way, you can instantly boost your house's curb appeal.
Also, wipe down countertops, vacuum carpets and complete various home interior maintenance. By doing so, you can guarantee that potential buyers will like what they see as soon as they walk through your home's front door.
2. Remove Personal Belongings
The goal of a home showing is to help a potential buyer envision what life would be like if he or she purchases your house. As such, you'll want to take down artwork, photographs and any other personal belongings before a home showing. Because if you keep these items on display, it may be tough for a buyer to picture himself or herself as the owner of your home.
Don't forget to eliminate as much clutter from your home as possible too. If you put excess items in storage or sell or donate these items, you can cut down on clutter and show off the true size of your residence.
3. Be Flexible
After you perform extensive home interior and exterior cleaning and remove myriad personal belongings from your residence, it may be only a matter of time before a home showing is scheduled. If you remain flexible, you can boost your chances of hosting as many home showings as possible.
There is no telling when a prospective buyer will want to check out your residence. Thus, if you maintain your flexibility, you'll be ready to leave your house at a moment's notice to accommodate a buyer's request for a showing.
After a home showing, you may receive buyer feedback as well. If a buyer leaves negative feedback about your residence, there is no need to worry. Use this feedback to identify and address problem areas in your house, and you can guarantee that future home showings hit the mark with buyers.
Lastly, if often helps to work with an expert real estate agent when you sell your house. This housing market professional is happy to help you get ready for a home showing and will offer honest, unbiased home selling recommendations. As a result, a real estate agent can help you get the best possible results throughout the home selling process.
In some instances, it may be beneficial to reject an offer to purchase your home. Because if a homebuying proposal fails to meet your expectations, you may want to wait for another offer to come your way.
Reviewing a homebuying proposal and determining whether to reject this offer can be tricky. But we're here to help you evaluate an offer to purchase so you can decide the best course of action and feel confident about your choice.
Now, let's take a look at three tips to help you assess an offer to purchase and determine whether to decline.
1. Review the Local Housing Market
The housing market in your city or town is a major factor in the property selling journey. If you're selling your residence in a buyer's market, you likely face steep competition to sell your house and maximize its value. Comparatively, if you're operating in a seller's market, there may be an abundance of buyers and a shortage of sellers in place.
Take a look at the prices of recently sold residences and how long these properties were listed before they sold. You may want to consider the prices of currently available houses in your area that are similar to your residence too. With this housing market data in hand, you can differentiate a buyer's market from a seller's one and take a data-driven approach to decide how to proceed with an offer to purchase.
2. Weigh Your Home's Strengths and Weaknesses
You believe your home is great, but you also realize that your residence is far from perfect. As such, it often helps to weigh your residence's strengths and weaknesses relative to an offer to purchase and proceed accordingly.
For example, if a homebuyer submits a competitive offer to purchase your home in spite of its exterior damage, you may want to accept this proposal. On the other hand, if a buyer submits a "lowball" offer on your recently upgraded house, you may want to decline this proposal.
3. Consult with a Real Estate Agent
If you're unsure about whether to reject an offer to purchase, there is no need to worry. You can always hire a real estate agent, and this housing market professional can provide comprehensive support throughout the property selling journey.
A real estate agent is ready to help you in any way possible. If you need help listing your residence and promoting it to prospective buyers, a real estate agent can assist you. Or, if you want to find innovative ways to enhance your residence's curb appeal, a real estate agent can provide home exterior upgrade recommendations.
Of course, a real estate agent will work with you to review any offer to purchase your house. You and your real estate agent together can discuss the pros and cons of a homebuying proposal and make a decision that corresponds to your house selling goals.
Take the guesswork out of reviewing an offer to purchase – use the aforementioned tips, and you can decide whether rejecting a homebuying proposal is the best option.
It’s a competitive market for home sellers right now. That means it’s more important than ever to make your house stand out from the competition and draw visitors to your listings and open house, as well as attracting interested buyers with excellent curb appeal.
All of these preparations take time and planning. However, if done correctly, you’ll not only bring more potential buyers to visit your home, but you’ll also be able to increase your asking price based on a few key aesthetic upgrades.
In this post, I’m going to fill you in on some of the most time and cost-effective ways to prepare your house for sale to bring the most number of potential buyers.
Make a revitalization budget
Before you start spending on your home upgrades, take the time to make a budget for the things that are the most important to making your home look and feel great. This budget will help you keep your spending in check and get the most out of your sale preparations.
Start working on curb appeal
Without spending much money, many homeowners can drastically increase the curb appeal of their home. Pressure washing the siding and sealing and sweeping the driveway is a great start.
Before taking photos or receiving visitors, trim and edge the lawn and lay down some fresh mulch. You don’t need to spend hundreds on flowers to make a substantial difference on curb appeal.
To make your home stand out and look up-to-date, apply a fresh coat of paint to your front door. Choose a color that complements your home, but one that also “pops” and grabs your attention.
Declutter and organize
Preparing your home for sale also happens to be a great time to start packing away some personal belongings. Family photos and other items that are unique to your family are best left out of your photos and distract viewers from being able to picture themselves in your home.
Since our homes are built to live in, many of us keep our things in convenient places rather than tucking them away. Now is a good time to try and find ways to integrate some minimalism in your home so that visitors don’t feel crowded by clutter.
Spend money on the right items
Some home upgrades just aren’t worth the time and money they’ll take to perform before selling. So, it’s best to prioritize the things that will have the most impact on visitors and viewers of your real estate photos.
A new welcome mat and cabinet handles are a great example of inexpensive upgrades that can make a home feel new again.
Take a look around your home and find the accessories that look dated or worn and see what you can accomplish on your budget.